The smurf town

The Smurf Town – was created to celebrate the release of ‘The Smurf’ movie. We have seen city branding before- but I personally have never seen such an aggressive marekting strategy before. Changing an entire village only for marekting reasons! Wow! – Great mayor & poor inhabitants of Juzcar!

Read more: The Smurf Town / Cool Stuff / ShortList Magazine

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